Martech adoption is driving digital transformation within companies by linking previously siloed units — product, marketing, sales, and customer service — into a more cohesive customer experience.

Attending MarTech will help you:
Craft remarkable customer experiences
Acquire and implement effective marketing technology stacks
Rethink strategy enabled by marketing technology innovations
Adapt your organization to fast-paced, collaborative marketing…..

Reference: http://martechconf.com/san-francisco/